Word Counter for Social Media Managers
Every social media platform has different character limits. Get it wrong and your copy gets cut off mid-sentence. This free counter helps social media managers check all platforms instantly.
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Open Word Counter →Quick Answer
Twitter/X posts are limited to 280 characters. Instagram captions are 2,200 characters. LinkedIn posts are 3,000 characters. Facebook posts are 63,206 characters. TikTok captions are 2,200 characters.
Word Count Reference for Social Media Managers
| Platform | Character Limit |
|---|---|
| Twitter/X (standard) | 280 characters |
| Twitter/X Premium | 25,000 characters |
| Instagram caption | 2,200 characters |
| Instagram bio | 150 characters |
| LinkedIn post | 3,000 characters |
| LinkedIn article | 125,000 characters |
| Facebook post | 63,206 characters |
| TikTok caption | 2,200 characters |
| Pinterest description | 500 characters |
| YouTube description | 5,000 characters |
Tips for Social Media Managers
- →Use the character counter above to check your copy against any platform limit before scheduling
- →Instagram shows only the first 125 characters before the See More button so front-load your key message
- →LinkedIn posts with 1,300 to 2,000 characters get the most engagement according to platform data
- →Twitter/X posts at 71 to 100 characters get the highest retweet rates
- →Always check YouTube video descriptions as they truncate after 200 characters in search results
Frequently Asked Questions
How many characters does Instagram show before the See More button?
Instagram shows approximately 125 characters of your caption before adding the See More button on mobile. On desktop it is slightly more at around 180 characters. Your most important message must be in the first 125 characters.
How long should a LinkedIn post be?
LinkedIn posts of 1,000 to 1,300 characters get strong engagement. Posts that use the See More feature at 215 characters and run to 1,300 to 3,000 characters often perform best for reach.
What is the character limit for a Pinterest pin description?
Pinterest pin descriptions can be up to 500 characters. However only the first 50 to 60 characters show in the feed. The full description is visible when users click through to the pin.
How long should a YouTube description be for SEO?
YouTube descriptions can be up to 5,000 characters. For SEO include your primary keyword in the first 150 characters as that is what shows in search results. Aim for 300 to 500 words total for the best ranking results.
Do hashtags count in Instagram's character limit?
Yes. Hashtags count toward Instagram's 2,200 character limit. However most creators put hashtags at the end after the main caption or in the first comment to keep the caption clean.